Making your data work for you
We offer a range of data services that can assist you with managing and cleaning your company's data. We can help your organisation:
- Transform company data sources into valuable business knowledge.
- Enable quality decision making, linking results to operations.
- Identify opportunities in revenue, profit growth or cost control.
- Deliver a high Return on Marketing Investment (ROMI).
This DM piece delivered 295% quarter on quarter growth
If you happen to grace the offices of CEOs and Sales Managers, you will frequently see such letters from Mercedez Benz on their desks. Why? Because they understand their clients needs and are often kept as shining examples of how it should be done.
After exporting, cleaning and analysing your data, we can implement a targeted campaign to increase sales. A well written sales letter is still one of the most powerful marketing tools - when done right.
"It has been calculated that it requires at least '7 times over' in cost and effort to generate a new customer when compared to keeping an existing one."
How we can assist you
- Exporting customer data from your systems.
- Identifying trends to sell complimentary products and services.
- Direct Mail and/or Email campaign creation.
- Anniversary based services.
- Effective letter and/or telemarketing strategies based on the data.
- Semi-automation of the process.